The UAE is set to host a major programme of international summits, exhibitions and trade forums throughout September 2026, bringing together global leaders, investors, businesses and specialists across sectors including energy, technology, media, education, real estate and cybersecurity.
Expo 2030 Riyadh and Atout France, France’s national tourism development agency, have signed a memorandum of understanding (MoU) to strengthen strategic cooperation, technical support and knowledge exchange ahead of the World Expo in Riyadh.
Dubai Calendar has unveiled its September 2026 programme, featuring a diverse line-up of live music, comedy, theatre, ballet and sporting events across the city.
Bahrain Tourism and Exhibitions Authority is advancing plans to strengthen the tourism sector, attract more visitors and enhance Bahrain’s regional and international standing, with initiatives reviewed during its third 2026 board meeting.
ADNEC Group, the primary driver of Modon’s events, catering and tourism pillar, has delivered its most successful year to date in 2025, setting new milestones across all six of its business clusters, including venues, events, services, catering, tourism and media.
Large-scale events generate 51% of incremental tourist spending linked to summer events across Spain, Italy, France and Greece, despite representing less than 1% of all events scheduled, according to analysis by The Data Appeal Company / Almaviva Group through its travel intelligence platform Data Appeal Mabrian.
Bahrain’s Tourism Minister Fatima Al Sairafi reaffirmed support for the events sector as a key tourism driver, stressing public-private partnerships, infrastructure development, and efforts to attract regional and international events under the 2022–2026 strategy.
Historic Jeddah is expanding its role as a cultural destination by opening restored heritage buildings to cultural programmes and specialised initiatives, as Saudi Arabia seeks to preserve the UNESCO World Heritage site while promoting its long-term sustainability, said a report.
As Dubai looks to build on its record tourism growth, the emirate is intensifying efforts to sustain visitor pipelines, reinforce its reputation as one of the world's safest and most reliable travel destinations, and keep itself firmly on travellers' radar across key global markets.
Malaysia is set to roll out a line-up of festivals, events, and retail experiences across the country, positioning the destination as an option for GCC travellers planning holidays around the Eid al Adha period.
