Tourism leaders at WTM London’s inaugural Leaders’ Summit have highlighted the importance of public-private partnerships, government commitment and community engagement in driving sustainable tourism growth.
WTM London 2026 opened with discussions on the changing priorities of global travellers, the growing importance of experiential and accessible tourism, and the expanding role of artificial intelligence (AI) across the travel industry.
Dubai-based luxury travel ecosystem WESTAY has been named Accor’s Partner of the Year across the Middle East, India and Asia, recognising its partnership with the hospitality group and its contribution to delivering luxury travel experiences.
Turkish Airlines reported an operating profit of $929 million in the third quarter of 2026, with total revenues increasing 19.3% year on year to $8.3 billion, supported by strong passenger and cargo demand despite rising fuel costs and geopolitical uncertainty.
Saudia, Saudi Arabia’s national flag carrier, has unveiled its new Premium Economy Class seat at World Travel Market (WTM) London 2026 as part of its fleet modernisation and cabin refurbishment programme under the ‘New Saudia Experience’ initiative.
Qatar Tourism has joined the Pacific Asia Travel Association (PATA) as a destination member, strengthening its international tourism partnerships and expanding engagement with industry stakeholders across the Asia Pacific region.
Saudi Arabia’s Minister of Tourism and Chairman of the Board of Directors of the Saudi Tourism Authority (STA), Ahmed Al-Khateeb, has inaugurated the Saudi Land pavilion at World Travel Market (WTM) London 2026, bringing together 37 tourism partners to showcase the Kingdom’s expanding tourism offering.
Saudi Arabia’s tourism sector recorded strong growth in commercial registrations during 2026, with registrations for tourist lodges rising 52% year on year to 18,115 by the end of the third quarter, according to the Ministry of Commerce.
Visit Qatar has signed a one-year strategic partnership agreement with Satguru Travel & Tours at World Travel Market (WTM) London 2026 to boost leisure tourism from six priority African markets.
Bahrain Airport Company (BAC), the operator and managing body of Bahrain International Airport (BIA), has renewed its long-term partnership with Thales, a global leader in high technologies for defence, aerospace, cyber and digital, for a further five years, securing specialist maintenance and support for the airport’s security systems.
