MeetingPackage has announced an expansion of its integration with Cvent, aimed at streamlining and automating hotel group booking and event sales workflows.

The enhanced integration will allow hotels to create, manage, automate, and synchronise full group booking proposals directly within the MeetingPackage platform, removing the need for sales teams to manually handle proposals across multiple systems.

The development builds on an existing partnership between the two companies, with more than 200 hotels already using MeetingPackage to automate inbound Cvent request-for-proposal (RFP) workflows.

The companies expect more than 2,000 hotels to be connected through the integration ecosystem by the end of 2026.

MeetingPackage said its platform already automates much of the RFP process by matching real-time inventory, room types, meeting products, packages, and services to incoming inquiries without requiring manual verification.

The next phase of the integration will further expand capabilities by enabling hotels to automate proposal generation based on availability and business rules, review AI-assisted quotation workflows, and synchronise approved proposals directly with Cvent.

The first phase of the upgraded proposal creation tools, focused on group bookings without meetings and events (M&E) requirements, is expected to launch ahead of Cvent CONNECT, taking place July 13–16.

Additional functionality supporting full M&E proposal workflows is planned before the end of 2026.

MeetingPackage said the expanded integration forms part of its wider strategy to create a centralised commercial platform for hospitality sales operations.

The platform already supports AI-powered inquiry management, automated quotation workflows, booking engines, channel management, and centralised sales operations across hotel brands and portfolios.

“This is a major step toward fully connected and automated group sales operations for hotels,” said Joonas Ahola, Founder and CEO of MeetingPackage. “Hotels should not have to verify availability across disconnected systems, or spend valuable sales time managing repetitive operational work. Together with Cvent’s new API capabilities, we’re helping hotels automate the entire quotation journey while still maintaining full control over approvals, workflows, and customer experience.”

According to the company, hotels using the full platform achieve average lead conversion rates of 60–70% between won and lost quotations, highlighting the commercial benefits of automation and faster response times.

The platform integrates with hospitality systems including Oracle Opera, Mews, Event Temple, iVvy, Backyou, and Thynk, with additional integrations planned later this year.

Global hotel operators including Sonesta, Premier Inn, and Accor are already using MeetingPackage and its Cvent integration capabilities as the hospitality sector increasingly adopts automation and AI-driven commercial workflows.