UN Tourism and The Bench signed an MoU in Madrid to boost global tourism investment, innovation, and education, focusing on sustainable development, public-private collaboration, startup support, and new investment opportunities through FHS platforms and joint initiatives.
The World Travel & Tourism Council (WTTC) launched its “Seven Principles for Attracting Tourism Investment” framework to help destinations attract private capital, improve competitiveness and drive sustainable tourism growth through clear legal systems, coordinated planning, incentives, leadership and strong market demand conditions.
The UAE boosts tourism via a national strategy, attractive investment incentives, and strong returns. Its natural diversity, strategic location, stability, and infrastructure drive year-round demand, high rankings, aviation competitiveness, 16 million hotel guests, and expanding accommodation capacity.