Preparedness and multilateral collaboration dominated the opening day of Arabian Travel Market (ATM) 2026 in Dubai, as policymakers and tourism leaders from the Gulf, Europe, Central Asia and the United Nations examined the resilience and long-term prospects of the region’s tourism industry.
Qatar Tourism Chairman Saad Al-Kharji has called for stronger integration among GCC tourism markets, stressing the need to build on the sector’s resilience and move from cooperation towards a more competitive, unified tourism region.
