Rail Europe, the worldwide leader in train tickets and rail passes' distribution, has expanded its strong sales network across the region by appointing Saudi Arabia's Elaf Travel Tourism Company as its general sales agent (GSA) partner.

Elaf has been a trusted GSA partner of a number of distinguished airlines and has retail outlets throughout the Kingdom to cater to a wide network of customers across the country. Elaf particularly specializes in facilitating international tours, Mice, overseas English language course and Medical Tourism to address the unique needs of their diverse clients.

Waleed Ahmed, regional manager of Rail Europe’s office in Dubai, said: “We are very delighted to strengthen our presence in Saudi Arabia. Elaf Travel and Tourism has an excellent reputation in the region and has shown a great interest in facilitating the sale of Rail Europe products to their clients and travel trade in the kingdom. We foresee Saudi Arabia as a key market in GCC and integral to our long-term growth strategy.”

Mohammed Mahfouz Bin Mahfouz, vice president of Elaf Travel Tourism Company, said: "Customers of Elaf will be delighted to learn about this partnership as there is a huge demand for rail travel within Europe from leisure and business travelers from this part of the world. Elaf has been a trusted GSA partner of a number of distinguished airlines and has retail outlets throughout the kingdom to cater to a wide network of customers across the country." - TradeArabia News Service