Leading UAE electronics retailer Sharaf DG has launched its second outlet in Abu Dhabi at the Mushrif Mall on the airport road. This is its 18th outlet in the Middle East.

The opening of the store was in line with the company’s vision to be the number one electronics retailer in the UAE in terms of service, store locations and product availability, said a senior official.

Speaking at the launch, managing director Yasser Sharaf said, 'We are dedicated to providing the most extensive range of products for the best value and with excellent customer service. So far this year, we have seen a steady growth in our top line & bottom-line and are confident of continued business growth across UAE.'

'Our new store at Mushrif Mall is the perfect platform for us to pledge our commitment to further expansion in the UAE, which will also include opening stores in Al Ain and Fujairah later in the year.”

Located on the second floor of the mall, the 15,000 sq ft Sharaf DG store opened its doors to the public through a soft launch.

Sharaf DG is offering a wide array of offers on international brands. More than 200 brands will be showcased at the retail outlet making it an ideal location for residents, expatriates and visitors alike.

'Abu Dhabi residents can look forward to attractive Eid offers at Sharaf DG as the retail giant is taking steps to ensure that unmatched offers are available to customers in the UAE capital,' said Sharaf.

Sharaf DG operates a network of sixteen stores in the UAE, including Abu Dhabi, Dubai and Sharjah. It also has an outlet in Bahrain.-TradeArabia News Service