BenQ, a leading digital lifestyle products company, has launched a fifth generation touch screen digital camera, as it aims to enhance its market share among the young and the trendy.

The T2160 has a 12 megapixels sensor with a capability to capture 720 pixel video that offers true-colour high-definition.

In addition, the camera also comes with an upgrade on the advanced smart scene modes which automatically detects up to 12 different scenes.

“As a world-renowned provider of visual display innovation, our digital camera lineup has received a tremendous boost with the launch of the T1260 HDR (high dynamic range) touch screen camera,” said Manish Bakshi, general manager of BenQ for the Middle East and Africa.

“As a perfect companion for just about any occasion, this camera will surely advance BenQ’s standing as the amongst the leading and preferred brand for the highly stylish and fashionable Middle East market who are also seeking high quality, user-friendly and reliable gadgets,” he added.

It also includes a bright 3-inch LCD touch screen, friendly user interface, G-Sensor application, file management convenience and most important of all, BenQ's HDR image enhancement.

The user interface and touch screen sensor allow for a new photography sensation of “tap, circle, swipe”. The user interface makes it quick and easy to access the camera's features and settings, with helpful explanatory text matching clear icons, simplifying using advanced functions.

“Loaded with some of the most advanced features, the T1260 will surely make waves in the market,” Bakshi added.

“With almost everyone seeking to record and document cherished moments with loved ones or simply capture once-in-a-lifetime picture-perfect scenery, the T1260 will undoubtedly provide that boost for BenQ in grabbing an even larger share of the digital camera market,” he concluded. – TradeArabia News Service