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Jaguar cars emblazoned in Bahrain Grand Prix livery

Jaguar Bahrain Sponsors the Red Bull X-Fighters Jams

MANAMA, March 31, 2015

Euro Motors, the exclusive dealer and distributor for Jaguar Land Rover in Bahrain, is sponsoring the freestyle motocross show Red Bull X-Fighters Jams taking place in the country for the first time next month.

Four world renowned international FMX professionals, including Nick de Wit (South Africa), Martin Koren (Czech Republic), Chris Brock (UK) and Julien Mannon (France) will give a new meaning to the word ‘tricky’ by performing daringly innovative, jaw dropping stunts at  the Red Bull venue in Amwaj Islands on April 2 and 3.

The show is being during Race Fever; Bahrain International Circuit’s (BIC) nation-wide celebration of motorsport held as part of the lead up to the 2015 Formula One Gulf Air Bahrain Grand Prix.

Euro Motors Jaguar Land Rover further strengthened Jaguar’s positioning in Bahrain, in capturing the spirit of the biggest event in the kingdom, by having prominent presence in three out of the four major attractions of the Race Fever celebrations.

The list of line up of Jaguar’s presence in the Race Fever includes a cross country promotional tour in five exquisite Jaguar vehicles. The five-car parade across the island will feature branded Jaguar cars emblazoned in Bahrain Grand Prix livery with the parade beginning at Al Basta Market in Sakhir, and moving onto major hotspots in Bahrain including Bahrain City Centre and Motorox in Adliya and ending at The Lagoon in Amwaj Islands.

Also, Jaguar is highlighted in yet another main attraction of the Race Fever celebration as Bahrain International Circuit will be holding a Raffle Draw on April 11, where the Grand Prize is a Jaguar F-TYPE S Coupe. Ticket holders will be automatically enrolled into the Raffle Draw and also entitled to watch the freestyle motocross show, the Red Bull X-Fighters Jams.

Mr. Simon Ellis, Euro Motors Jaguar Land Rover general manager, said: “It is indeed an honour to sponsor an event as prestigious and internationally acclaimed as the Red Bull X-Fighters Jams. Euro Motors is eager to have strong presence in major events and this is a one of a kind opportunity where the people are counting days to witness the biggest event in Bahrain, the 2015 Formula One Gulf Air Bahrain Grand Prix and it only gets more exciting day after day, with lots of fantastic events and promotional activities lined up. We consider this a great opportunity to gain greater exposure for Jaguar and its magnificent abilities. The event is sure to reap huge success, we look forwards to many such mutually beneficial collaborations with BIC. Euro Motors Jaguar Land Rover is extremely proud to be involved in three of the main highlight events of the Race Fever nation-wide celebration”.

“People across the Kingdom are excited about the upcoming race and with our promotional activities we try and further build on the excitement, Jaguar is an integral part of the promotions and with the presence of Jaguar in such an internationally acclaimed event, Euro Motors is proud to strengthen the status and brand value associated with the brand Jaguar,” he added.

In line with the sponsorships, an F1 branded Jaguar F-TYPE will be displayed at the Red Bull Venue in Amwaj Islands for a week, allowing people to have a look at what could be a possible win for them in the Raffle Draw. Also the FMX riders will be seen driving the branded Jaguars, dedicated for the promotional tours before conclusion of the Race Fever on April 11. – TradeArabia News Service




Tags: Bahrain | Jaguar | Grand Prix | Red Bull |

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