GE Healthcare will showcase its range of healthcare solutions aimed at promoting clinical confidence, patient comfort and connectivity at the upcoming Arab Health 2013, a premier healthcare event in Dubai.

The health expo will run from January 28 to 31 at Dubai International Convention and Exhibition Centre.

As platinum sponsor of Arab Health, GE Healthcare will also highlight the need for more effective healthcare solutions through greater public and private sector collaboration.

Maher Abouzeid, GE Healthcare’s president & chief executive officer for the Middle East and Pakistan, said: “Today, more than ever, it is extremely important to give a human touch to delivering healthcare. With the rise of ‘patient power’ in the region, our citizens are aspiring for better quality, more accessible healthcare, and we are focused on working with our partners to develop solutions that meet their requirements.

“This year marks our largest presence at Arab Health with technologies that have been designed to address the challenges faced by the region.

“The exhibition will serve as a strong platform for us to stimulate discussion among healthcare experts, engage and interact with our customers, and highlight our global ‘healthymagination’ initiative aimed at increasing access to quality healthcare solutions at lower cost.

“We believe that transformational change can be attained in healthcare delivery only by working with our partners. This has always been GE Healthcare’s approach to the Middle East region, where we have a significant partnership base. We are now taking this relationship-driven model to the next level, by engaging them even further in developing meaningful grassroots solutions and initiatives,” he added.

GE Healthcare’s stand will present its wide range of healthcare solutions, across all specialties, specially highlighting the features and user experience of GE Healthcare’s Positron Emission Tomography (PET CT) technology.

Among the new solutions to be introduced are: the Silent Scan MR which reduces MR system noise to unprecedented, near ambient levels for improved patient comfort; Centricity PACS and PACS-IW with Universal Viewer that put a wealth of data and clinical insight within radiologists’ reach to improve efficiency and the new SnapShot Freeze technology which can help significantly reduce coronary motion and overcome the inherent limitation of all hardware-only solutions.

With over 3,500 exhibitors, Arab Health is the world’s longest running healthcare exhibition and congress and is now in its 38th year. About 85,000 visitors are expected to attend the event, from over 140 countries. – TradeArabia News Service