UAE-based Al Farwaniya Property Developments has announced the official launch of Reem Mall, the newest shopping, dining and entertainment destination built at an investment of $1.3 billion in the heart of Abu Dhabi. 

 

Al Farwaniya is a joint venture between logistics giant Agility Global, United Projects for Aviation Services Company (UPAC), and the National Real Estate Company (NREC). 

 

These three Kuwait-based entities bring a sound financial base, extensive experience in asset management and commercial real estate development, and a successful track record of mall operations. 

 

Located on Abu Dhabi’s Reem Island and spanning 186,000 sq m of gross leasable area, Reem Mall features more than 400 retail stores and 80 food and beverage outlets and is poised to be a prime destination for residents and tourists. 

 

It offers exclusive attractions, a unique retail mix with the latest design concepts, and the largest snow park in the region. It is home to one of the region’s fully integrated omnichannel retail ecosystem with digital, e-commerce, and logistics capabilities.

 

The Reem Mall was officially inaugurated by Sheikh Nahyan bin Mubarak Al Nahyan, UAE Minister of Tolerance and Coexistence in the presence of Jamal Al Ghunaim, Ambassador of Kuwait to the UAE, Tarek Sultan, Chairman of Agility Global; Al Farwaniya Property Developments Chairman Faisal Jamil Sultan Al Essa and Vice Chairperson Nadia Akil as well as other senior officials.

 

Speaking at the opening, Al Essa said: "Reem Mall is an iconic project that epitomises innovation, offering a premium mall experience and fostering community spirit."

 

"As a one-stop-shop family destination, it combines cutting-edge design with a diverse range of retail, dining, and entertainment options catering to every member of the family. Both NREC and UPAC are committed to creating a unique destination that aligns with Abu Dhabi’s vision to offer a remarkable lifestyle and leisure experience," he stated. 

 

Al Essa said: "Reem Mall is not just a shopping center. It is a vibrant hub where families, tourists, and shopping enthusiasts can enjoy an array of experiences and services tailored to their needs." 

 

It is home to the region’s largest snow park. Snow Abu Dhabi is a sprawling 9,732 sq m play park that was inaugurated in June last year. Visitors can enjoy 20 rides and year-round attractions that include snowy adventures such as sledding, carousels, zorbing and zip-lining. 

 

The mall is pioneering the future of integrated online and in-person shopping experiences with a host of digital innovations, including an aggregated mobile app that offers hands-free shopping, in-mall navigation, smart parking, and more, stated the developer.

 

In addition, the mall houses the world’s first Bloomingdale's Beauty; the only VOX Cinemas with private viewing rooms; and leading brands such as Zara, Eataly, Nike, Sephora, Carrefour and more. 

 

For shoppers looking for home furnishings, Reem Mall is the go-to destination in Abu Dhabi,  featuring top stores such as Marina Home, Danube Home, The One, the UAE’s largest Homecenter and many more, it added. 

 

Bruce von Kaufmann, Mall Director, Reem Mall said: "Our exclusive attractions and diverse retail mix will appeal to locals, residents and Abu Dhabi visitors. Abu Dhabi is swiftly establishing itself as a worldwide hub for family entertainment and leisure, and we are thrilled to introduce a unique experience that surpasses visitors’ expectations." 

 

The official opening has also ushered in Reem’s Summer Festival, marked with a series of festivities, which runs through Eid Al Adha, he added.-TradeArabia News Service