Australia’s most iconic food market will be the focal point of IHG’s latest hotel signing, with Hotel Indigo Adelaide Markets set to open in 2020 in partnership with Primefield Property Pty Ltd.

The 16-storey boutique hotel on Market Street, which will shortly commence construction, will be the first Hotel Indigo in Adelaide and the sixth signing for the brand in Australasia, following Hotel Indigo Brisbane Fortitude Valley, Melbourne Docklands, Sydney Central, Melbourne Little Collins Street and Auckland.

Built in 1869, Adelaide Central Market is one of Adelaide's best-known landmarks one of Australia's largest fresh produce markets providing a range of fresh and multi-cultural products, including fruit & vegetables, meat & seafood, cafes, breads and much more. Hotel Indigo Adelaide Markets will draw on this personality through distinctive architectural and interior design that will flow through the 137 rooms, meeting spaces, gym and level four pool with sun deck. And with such a thriving hub of produce and culture at its doorstep, local food will be integral to the hotel’s neighbourhood café and rooftop bar.

Abhijay Sandilya, IHG’s senior director of development – Australasia, said: “Australia loves the Adelaide Central Markets, and for good reason. It’s a local destination that has developed its own distinct identity and culture, so we know that visitors will love a hotel that can capture that essence and deliver a unique experience. That’s why we’re thrilled to announce the signing of Hotel Indigo Adelaide Markets, an upper-upscale accommodation for the inspired traveller. Hotel Indigo will complement IHG’s existing Holiday Inn Express, InterContinental and soon-to-open Crowne Plaza, giving travellers options to cater to every stay.”

IHG currently has 48 hotels operating under four brands in Australasia, including InterContinental, Crowne Plaza, Holiday Inn and Holiday Inn Express, with another 22 in the pipeline, including Hotel Indigo, Even Hotels and voco. Watermark Hotel & Spa joined the IHG system in June and will rebrand as voco later in 2018. - TradeArabia News Service