German airline Lufthansa has launched a new website to facilitate travel agencies and travel technology providers in the UAE with its New Distribution Capability (NDC) partner programme.

This programme now bundles offers, exclusive content and solutions of the NDC API connection of Lufthansa Group Airlines on a single platform.

NDC is a travel industry-supported programme (NDC Program,e) launched by IATA for the development and market adoption of a new, XML-based data transmission standard (NDC Standard). This enhances the capability of communications between airlines and travel agents.

The Lufthansa Group achieved the highest IATA NDC level of certification already in 2017 and continues investing further in innovative NDC solutions which improve the capabilities and offers for its travel agency partners and furthermore, strengthens its leading position in the industry.

"We want to provide our local agents with the best possible solutions. The newly launched NDC Partner Program and its website is an important tool. A steadily increasing number of agents are already using and benefiting from NDC Smart Offer," said Dr Stefan Kreuzpaintner, vice president sales EMEA of the Lufthansa Group.

Through the website (www.lhgroupairlines.com/ndc), Travel agencies, corporate customers and travel technology providers in the UAE can find out about the airline group's various direct sales interfaces.

The website provides information on services that are beneficial for sales partners and customers, as well as technological and strategic cooperation options. The programme also offers user support for connected sales partners and training programmes. Travel agencies interested in the free web-based NDC solution SPRK can also register on the website and gain access to the booking and service platform. - TradeArabia News Service