Bidroom.com, a leading booking platform in Europe, has rolled out a unique promotion where it offers customers who have already made bookings via other platforms a guaranteed minimum discount of 5 per cent for the same room, same dates.

The idea behind the new feature is to help out the customers, as well as the hoteliers. Bidroom.com does not charge the customers or hotels any commission, while other portals set their commission rates at high levels - up to 25 per cent, the company said in a statement.

Bidroom is offering users the opportunity to get a better deal on bookings they already made. The process is very simple: users simply email their booking confirmation from selected booking platforms to save@bidroom.com. The company then processes the request on its own platform to find a better deal at the same hotel with the same room conditions. The user is then able to make the reservation for a lower price. Once the new booking is confirmed by the hotel, the user can cancel the original reservation (given it includes free cancellation). Users are promised a discount between 5 and 15 per cent on the original booking, it said.

“There is no denying, we aim to take over other e-hotel booking businesses,” said Michael Ros, the CEO of Bidroom.com.

Helping hoteliers save money

Branding itself as a platform, rather than an online travel agency, Bidroom’s mission is to help travellers and hoteliers in negotiating the best price. Whereas the big booking websites often charge hotels a large commission, Bidroom charges none. By allowing guests to rebook their room through Bidroom, hoteliers can save up to 20 per cent commission per booking.

Bidroom Price Alert

Bidroom has been massively expanding and rolling out major website improvements. The platform recently launched its Price Alert function. When a user searches for a hotel, but does not complete the booking process, the website saves the search and updates the user with every price drop.

The rebook functionality has been available for a week now, and it has already resulted in a couple of hundred rebookings.

More information can be found on Bidroom.com/betterdeal. - TradeArabia News Service