World Travel Market London, the leading global event for the travel industry, has announced TUI Group as headline sponsor of its prestigious WTM Buyers’ Club.
 
At this year´s World Travel Market London TUI Group Product & Purchasing will partner with the WTM Buyers' Club, the business club for senior travel industry decision makers with direct purchasing responsibility. More than 9,100 members of the WTM Buyers’ Club will attend WTM London 2016, having more than 865,500 on-stand meetings which will lead to business deals to the value of £2.5 billion ($3.07 billion) being agreed.
 
Garry Wilson, managing director, TUI Group Product & Purchasing said, “I’m delighted to be able to announce our headline sponsorship of the WTM Buyers’ Club at WTM London 2016. It is important to highlight the significance of WTM London to a business such as TUI Group and specifically purchasing. Every year we enter into thousands of agreements with our hotel partners that are specifically selected to provide our customers with the best holiday experiences from TUI. The key to such success is having the best and most professional teams who are aligned to the vision of our business. We will continue to grow and search out new opportunities and I’m very excited about new potential partners we will meet and build relationships with during WTM London.”
 
TUI Group Product & Purchasing is instrumental to the success of TUI Group which on annual basis will enter into more than 15,000 accommodation contracts within destinations generating over €5 billion ($5.4 billion) in turnover for TUI´s hotel partners. The team supports 14 tour operator source markets of TUI Group giving a true international culture to working. Key to their success is sourcing and driving growth in differentiated hotels which is core to the content centric strategy of TUI Group. The key hotel brands generating success to the business are RIU, Robinson, TUI Magic Life and TUI Blue as well as TUI Sensatori, TUI Family Life and TUI Sensimar. The business continues to expand with the growth in its Dreamliner fleet and will expand in existing and enter into new long haul destinations over the next years.
 
TUI Group is the world’s number one tourism business. The broad portfolio gathered under the Group umbrella consists of market leading tour operators, 1,800 travel agencies and leading online portals, six airlines with more than 130 aircraft, over 300 hotels with 210,000 beds, 13 cruise liners and incoming agencies in all major holiday destinations. This integrated offering enables TUI to provide 30 million customers with an unmatched holiday experience in 180 regions. A key feature for TUI Group is its global responsibility for economic, environmental and social sustainability. This is reflected in more than 20 years of commitment to sustainable tourism. TUI Group has a turnover of over €20 billion ($21.9 billion) and an operating result of over €1 billion ($1.09 billion) per year.
 
World Travel Market London, senior director, Simon Press, said: “WTM London is delighted to have TUI as the headline sponsor of the WTM Buyers’ Club. TUI is the largest travel company in the world and it is great to have it playing such a key role in WTM London 2016, the leading global event for the travel industry.” - TradeArabia News Service