Hilton HHonors, the loyalty program for Hilton Worldwide’s 10 brands, has launched its global online shopping mall, offering members across the globe a chance to transform their HHonors points into merchandise and once-in-a-lifetime experiences.

The online mall, available at www.HHonors.com/Shopping, is the largest of its kind for the hospitality industry, containing more than 20,000 items, from high-end jewelry, toys and electronics, to helicopter tours and donation opportunities. Items can be purchased and shipped to more than 185 countries, regardless of where the Hilton HHonors shopper lives.
 
“Hilton HHonors members know they can redeem their points for complimentary stays at our more than 3,750 properties in 85 countries,” said Jeff Diskin, senior vice president, global customer marketing, Hilton Worldwide.

“But with the expansion of our HHonors Global Shopping Mall, we’re giving members around the world the chance to go beyond just stays, to convert points into endless possibilities – whether it’s an experience they’ve always wanted to have or a gift they’ve always wanted to give,” Diskin stated.

Upon entering, Hilton HHonors members will be prompted to choose their preferred shipping country catalog, many of which offer a choice of languages, said the official.

Members will be able to choose a different shipping country catalog by selecting from the drop-down menu.

Non-members will also have access to the Global Shopping Mall to browse in the country and language of their choice. Only members, however, are able to complete transactions.

Merchandise must be purchased from the Shopping Mall country location that corresponds to where the product will be shipped. For example, if a purchase is being shipped to an address in China, that purchase must be completed through the China Shopping Mall.

Hilton HHonors prides itself on providing its members with thousands of redemption options. Within the past month, HHonors unveiled three additional room rewards, allowing members to redeem points for any room, anywhere, anytime, said Diskin.-TradeArabia News Service