Jacky's to incorporate new look at Gitex Shopper
DUBAI, October 2, 2015
Jacky’s Electronics, a leading multi-brand consumer electronics dealer, is set to incorporate a series of brand-look furniture with 20 brand stands to enhance shopping convenience and experience at this year's Gitex Shopper.
The eight-day exhibition will run till October 10 at the Dubai World Trade Centre (DWTC).
The new stand concept, deviating from traditional look of exhibition stand, will provide more air and better walkway to ease consumer movement for shoppers at Gitex, said a statement.
Mahesh Chotrani, assistant vice president, said: “Since the very beginning when we made our entry at Gitex Shopper, our customers’ comfort has always been on top most priority. Our stand design serves as the key aspect in improving consumer engagement and experience.”
All Jacky’s stand designs will still feature its very own ‘Touch & Feel’ concept that will allow customers to fully experience the products before buying them.
At Gitex Shopper, Jacky’s highlights the largest range of meaningful gadget accessories and ad-on products, which are perfect attachments to the main products of consumers purchase.
“We believe that our unique brand designs will make shopping more fun loving for consumers. This year, we are also organising on-site activities and competitions that aim to create exciting experiences for Gitex Shopper visitors,” Chotrani added.
Chotrani also reiterated that this year, Jacky’s is giving away eight couples an all-expense paid trip to Masai Marai, Kenya. This is once-in-a-lifetime experience which will include five days/four nights stay at a game reserve.
On every purchase of Dh500 ($136) at Jacky’s, customers will have a chance to enter into an e-raffle which will be drawn every day at 9:30 pm at the Gitex Shopper.
Furthermore, all fans of Jacky’s Facebook page will have a chance to win exciting prizes by participating in the Treasure Hunt Contest held during the period of Gitex Shopper.
In line with the Masai Marai theme, customers will need to find Jacky’s staff wearing special animal and native wildlife T-shirts, and complete special tasks every day on Facebook.
Other fun activities that Jacky’s is holding at the exhibition are ‘Jacky’s My Kind Of Box’, where consumers will have to guess the ‘My Kind of Box’ from a range of boxes, which would have an exciting gadget as a takeaway; the ‘Common Man’s Quiz’, a fun activity that challenges the crowd on their daily usage of the English language and Math.
Jacky’s is once more organising a ‘Karaoke Singing Competition’ that will allow people to sing in various languages, while at the Appliances Area, a fun activity called ‘Balance the Maasai Pot’ will encourage the audience to balance as many African Pots on their head as possible, for exciting freebies.
Meanwhile, it will manage the Lenovo Brand Stand, for the fourth consecutive time at Gitex Shopper and is looking forward to implement a new and improved stand design that is colourful and pleasing to the eyes.
The ‘Lenovo Logo Mania,’ is a fun competition in line with recent change in Lenovo logo; and the ‘Lenovo Gaming Competition’ aimed at inviting PC gamers to the intense gaming battles. - TradeArabia News Service
