InnJoo, a technical start-up known for its flagship smartphone ONE launch, has introduced a 4G LTE smartphone Saudi Arabia exclusively through Souq.com, a top e-commerce platform in the Arab world.

The Fire Pro, available in black, white and gold colours, comes with the InnJoo’s own proprietary software and is priced at SR444 ($118), making it the most affordable 4G-LTE smartphone in the market.

The 4G LTE will now enable users to enjoy high speed internet with 150/50mbps download/upload speed.

The new device is equipped with 2GB RAM, dual SIM, Quad-Core processor and Android Lollipop operating system. The five-inch HD IPS display, while plus a 5MP front and 8MP rear camera, it ensures a stunning display and browsing effect as well as clear angle for capturing, a statement said.

The smartphone is equipped with an internal storage of 16GB which can be further expanded via microSD card. The built-in InnUI also ensures longer usage with its power saving settings.

Tim Chen, co-founder and CEO at InnJoo, said: “We are excited to launch the latest innovation Fire Pro on souq.com, probably the best 4G LTE smartphone at most affordable price in the market. Its features and functionality provide users with great experience.”

“Also E-Commerce is the market trend and it grows so fast all over the world. Strategically partnered with souq.com, the largest e-commerce platform in the region, is definitely a wise decision to open up the field of e-commerce to InnJoo.

“InnJoo is one of the leading smartphone brands also the internet company in the kingdom and features among the top 3 brands in the e-commerce space. With the launch of Fire Pro, we are confident of propelling the next wave of mobile internet ecosystem in the Kingdom and strengthen our position further in the market.

“With the sales for our smartphones and the users of our own software on rise, we also plan to increase our investments to beef up our infrastructure and offer after sales service support in the region especially in Saudi Arabia,” Chen added.

The company since its launch in the year 2014 has sold over 1.2 million devices and also witnessed 2.5 million apps download in just six months from its apps store called InnStore. – TradeArabia News Service