Refrigerators featuring bottom freezers are becoming an increasingly popular choice as compared to the most common type of top freezer fridges available in the market, as most people access their fridge compartment more frequently than the freezer, according to Bosch.

Refrigerators and freezers come in a wide array of styles, from basic to high-end models.

Traditionally, a top freezer fridge features the freezer on the top - which is almost a third of the unit’s total size and a refrigerator at the bottom, while bottom freezer refrigerators are designed along the same lines a top freezer fridge, but with the freezer at the bottom.

The bottom-mounted freezer design helps the user to easily find and reach frequently used food and drink items, thereby keeping a more active check on the stock resting in the fridge.  

Frozen foods are used less, so having them at the bottom leaves plenty of room for all of the fresh foods and beverages being refrigerated at eye level.

The consumers are currently increasingly looking for refrigerators with design, technology and convenience, however, with every major brand featuring a bottom freezer refrigerator, the choices seem endless.

Bosch Home Appliances offers a range of refrigerators designed around the needs of modern households and families.

Known for its premium quality and German technology, Bosch champions bottom freezer refrigerators over conventional ones.

Georg Kazantzidis, director, Marketing and Business Development, said: “At Bosch, we undertake challenges that does not just address the functional needs of our customers, but also adds value to their complete wellbeing.

“Our bottom freezers are designed to significantly ease the muscle stress that consumers would otherwise suffer from when using a conventional one. Bosch refrigerators reduce the frequency of bending to a mere 20 per cent, as against an excessive 80 per cent involved in the use of top freezer refrigerators.”

The Bosch bottom freezer fridge also features a dedicated ‘ChillerBox’ that stores meat, fish and ready meals fresh up to two times longer.

The HydroFresh Box, apart from segregating the veggies from the meat, prolongs its freshness by maintaining optimum humidity level.

Sparing users from the cumbersome process of de-frosting contents is the unique NoFrost technology, thereby enhancing customer convenience and experience.

The need to maintain a consistent level of air circulation and internal temperature is met by the MultiAirflow and FreshSense systems in Bosch Refrigerators. - TradeArabia News Service