Gulf Information Technology Exhibition (Gitex) Shopper 2014 will have Jacky’s Electronics’ biggest participation in the history of the event, with a unique approach and an exhibition stand to be spread over 1,250 sq m, providing ease of shopping with easier access to the product displays and sales counters.

Jacky’s Electronics will follow an approach called 5 ’E’ for their exhibit this concept will signify  Experience, Engagement, Entertainment, Excitement and Exclusivity components, which will make the shopping experience more exciting for the visitors.
 
‘Experience’ element will allow Gitex Shopper visitors an end-to-end view of the stands along with ease of shopping, payment and delivery. Each category will have independent sections for the mobile phones, notebook, TV, cameras and home appliances.

The ‘Engagement’ element will comprise mini golf competitions and Jacky’s specially designed board game that will take place every two hours from September 27 until October 4, at Dubai World Trade Centre (DWTC). Customers who will participate will win prizes worth Dh100,000 ($27,225) of smartphones and other exciting products. Additionally, Jacky’s Facebook fans can also participate and win incredible prizes on different competitions that will be held during the eight days of Gitex Shopper.

The ‘Entertainment’ element will feature various dance and music performances running all throughout the day along with a karaoke area for visitors.

While the ‘Excitement’ component will provide visitors to win mega prizes, visitors can enter daily raffle draws for every purchase of over Dh500 ($136) worth of products. Jacky’s Electronics has also been known for its incredible and exclusive bundle offers and will bring the ‘Exclusivity’ factor to the next level.

Mahesh Chotrani, assistant vice president, Jacky’s Electronics, said: “For more than a decade, Jacky’s Electronics has been the top performing retailer at Gitex Shopper. Each year we strive to perform better and reach greater heights and this year we have come up with new concepts and ideas keeping in mind the value-added experience, ease and satisfaction for our customers. We are expecting a positive turn-out this season and are optimistic that this year will be bigger and better for Jackys at Gitex Shopper.”

Jacky’s Electronics is also set to showcase the largest and widest TV wall displaying over 70 screens of the latest ultra-high-definition (UHD) TVs from popular brands. With the UAE market already in an upgrade cycle, the company is rolling out promotions on all sizes of UHD and 4K Televisions.

With some of the biggest brands having already launched their latest products and accessories, Jacky’s Electronics is expecting an intense competition across mobiles and accessories segment. At Gitex Shopper, Jacky’s Electronics, will once again manage the Lenovo stand, and expects high sales given the exciting new range of the brands products.

Moreover, the retailer is also expected to showcase iPhone 6 and iPhone 6 Plus with official stocks available at Jacky’s stores. Its suppliers are working to ensure of meeting these timelines to guarantee stocks during this vital sales period.   – TradeArabia News Service