Consumer electronics giant Panasonic has opened a new showroom in the Wurwood district of Riyadh.

The opening was marked by a ribbon cutting ceremony followed by a stream of customers pouring in to take advantage of the special offers and gifts that were distributed to celebrate the special day.

“Today symbolizes the rapid growth, positive momentum and corporate success that Panasonic Alesayi Electronics is enjoying thanks to the loyalty of our customers and the superior quality and excellence of Panasonic’s wide range of innovative products,” said Majd Majbour, executive director of Alesayi, the sole agent for Panasonic in Saudi Arabia.

“The Riyadh Wurwood new showroom is the 15th Panasonic retail outlet, which highlights Alesayi Electronics’ expansion plan in 2012 and answers the rapid growth of the consumer electronics industry in Saudi Arabia.”

Alesayi Electronics has one of the largest sales and service infrastructures in the Kingdom, including seven showrooms in Jeddah, two in Riyadh, two in Makkah and others in Madinah, Dammam, Al-Khobar and Khamis Mushait, with three additional showrooms to come later this year.

“As always, our customers come first at Panasonic Alesayi Electronics and we reward their loyalty with a membership card called the Plus Card that entitles them to additional discounts for every purchase and exclusive special offers for Plus Card members only,” Majbour added. – TradeArabia News Service