Canon Middle East has announced the latest addition to its world-famous EOS range with the launch of the new EOS 5D Mark III.

The EOS 5D Mark III builds on the performance of EOS 5D Mark II, offering improved speed, greater resolution, enhanced processing power and extended creative options for both stills and full HD movies.

A new 22.3 Megapixel (MP) full-frame sensor offers the ideal balance of resolution for stills and HD movies and up to 6 frames per second (fps) shooting, while a 61-point AF system and 63-zone metering provide greater speed, flexibility and accuracy.

Powered by the latest DIGIC 5+ processing technology, the EOS 5D Mark III also features enhanced video functions, offering improved image quality alongside greater audio control – redefining creative possibilities for photographers and amateur videographers alike.

“The EOS 5D Mark III represents a big step forward for the EOS 5D series” said Hendrik Verbrugghe, marketing director, Canon Middle East.

“The EOS 5D Mark II is an exceptional camera and we’ve listened carefully to feedback from its passionate community of users to improve performance in every area.  This camera has been designed to meet virtually any creative challenge – it’s faster, more responsive and features the tools to adapt to everything from studio photography to creative videography, while producing results of the highest quality.”

The camera’s newly-developed 22.3MP full-frame sensor provides increased resolution and finer detail, enabling the capture of a wide range of scenes, from sweeping landscapes to beautiful portraits.

With an increased 8-channel read out, the camera comfortably handles a maximum full resolution speed of up to 6fps in bursts of 18 RAW images or over 16,000 JPEGs, without the need for additional accessories.

The sensor’s advanced architecture offers a huge native ISO range of 100-25,600, expandable to 102,400, making it possible to capture clean, high quality pictures, even in extreme low-light conditions. – TradeArabia News Service