Panasonic and Al Futtaim & Sons today launched the 2010 line of Viera plasma high definition televisions, including full HD 3D television featuring a screen size of 50-inch in the Bahrain market.

Plasma technology offers a number of important advantages with respect to 3D, such as cross-talk reduction, crisp and clear high quality moving pictures, enhanced luminance efficiency and improved picture quality even when viewing 2D content, said a statement.

“Panasonic, the industry and technology leader in high definition televisions, is targeting a market share of 50 percent for large screen 3D TV by 2012, and 25 percent market share for over 37-inch televisions in the Middle East region,” said Abby Thomas, senior product manager, Panasonic Marketing Middle East.

“The tech-savvy Bahraini consumer will be delighted with Panasonic’s latest state-of-the-art 3D range of products. We at Al Futtaim & Sons are committed to making Panasonic products more widely available in the kingdom. We have the expertise and local market knowledge to enhance customer experience with the Panasonic brand,” said Dharmesh Bhatia, country manager, Al Futtaim & Sons.

“With the growing popularity of HD TVs and the availability of high quality content, TV was yet again taken to a new level. Now, with Full HD 3D technology, it has turned into a device that delivers an immersive viewing experience and literally moved into an era of the next dimension.” he added.

The first two models of Full HD 3D Viera Plasma will be available within 2010. The VT20 line-up will initially consist of the 50-inch TH-P50VT20 and the line-up will be expanded gradually. Both will incorporate a sophisticated design with a frame in bronze metallic colour and one of Panasonic 3D eyewear is included with the above models, Bhatia said.

“To create the best possible 3D picture, Panasonic has developed new, faster screen phosphors coupled with its Full Time Full HD drive technology. The brain then combines the images and perceives them as 3D. By enhancing the video reproduction capability of PDP, thanks to Full Time Full HD has full moving picture resolution, the technology enables crisp and clear high quality 3D images,” he said.

The new 2010 Viera models have evolved from last year’s models, and include V/U/A/X Plasma TV series and U and D 25 LCD TV series. These televisions combining superior performance, thanks to the 600 Hz Sub field drive, allow for crisp and clear pictures. – TradeArabia News Service