Nivea launches new deodorant range
Dubai, July 12, 2010
Nivea, a global personal care brand, has launched a new range of deodorants and shower gel.
The new Menergy shower gel features a skin-friendly formula that contains effective refreshing ingredients including citrus, eucalyptus and peppermint, a statement said.
The new Menergy is being offered in two scents, and is available in leading supermarkets and pharmacies in the region, the statement added.
Nivea has also launched a competition online at nivea-me.com/menergy, the lucky finalist from which will be selected from the young male participants who upload their video showing how they best ‘pack their friends’.
The voted finalist will receive $5000 and will feature in the Nivea Menergy ad campaign, the statement said. – TradeArabia News Service