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Better Life opens 7th store in UAE

Dubai, April 12, 2010

Better Life, the leading specialist home appliance company, has opened the doors on its seventh store in the UAE at Mirdiff City Centre, the newest shopping mall in Dubai.

With a shop area of 4,700sq ft, Better Life’s new store gives customers a warm and relaxing shopping experience with its entire brand portfolio on offer, which includes Siemens, Electrolux, Grundig, and Lagostina amongst many others.

“Giving our customers a wide range of high quality appliances and an individual, personalised service is what we are renowned for, and now we can offer our Mirdiff customers even more, with the convenience of their own local branch,” said Ajai Dayal, head of retail and marketing for Easa Saleh Al Gurg Group, of which Better Life is a member.

“Our investment and expansion of our store portfolio to cover the whole of Dubai proves our long-term commitment to the Middle East and we are proud to be part of the region’s highly anticipated shopping experience at Mirdiff City Centre,” he added.

Aside from home appliances and accessories, the store also has on display its new S2 Kitchen by German manufacturer SieMatic.

As with all Better Life stores, an in-house kitchen designer is on hand to provide customers with assistance and advice to ensure they chose the best products that suit their needs, a statement said. – TradeArabia News Service




Tags: UAE | Dubai | Appliances | Mirdiff | Better Life store |

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