Mercato, the first renaissance themed mall in the Middle East, will sponsor the upcoming 15th edition of the Dubai Shopping Festival, running from January 28 to February 28.

“Since the inauguration of the mall in 2002, we have been proud to be one of the patron sponsors of the Dubai Shopping Festival (DSF) each year,” said Rana Jaser, PR and corporate communications manager of Mercato.

“Mercato will continue this strategic partnership by being one of the key partners of the festival for this year as well,” Jaser added.

The festival has become a trade mark in itself for the international market, marking a major event for the industry.

The festival also helps to attract millions of visitors from all over the globe, supported by the carnival festivities taking place in Dubai each year. Apart from the lucrative prizes given away every year, the festival also features a number of entertainment shows.

Mercato will be fully decorated to animate the cultural characteristics of the mall, Jaser said. – TradeArabia News Service