Adidas launches new denim range
Dubai, August 17, 2009
Adidas Originals, a leading fashion and sportswear brand, has launched nine specially designed fresh denim styles for men and women as part of its fall/winter 2009 collection.
The new range of Adidas Originals Denim by Diesel, a collaboration between the two iconic lifestyle brands, Adidas and Diesel, features signature details from the two brands, aiming to attract jeans and street-wear lovers.
The women’s jacket – the “Adi-Tiaz” – has been customised with Adidas’ golden, glittered “3-Stripes” on the sleeves and the “5th pocket” Diesel logo on the right front pocket. With a dirty wash, the jacket has an amazing vintage aspect that is also characterized by the elastic bands on the wrists, neck and waist.
The men’s jacket – the “Adi-Jacket” – has a modern, stylish touch with the “3-Stripes” band on the sleeves and elastic band on the neck and waist.
With the best-selling “Adi-Larkee”, Adidas has created the perfect everyday jeans, steeped in traditional denim design, said a statement.
The “Adi-Thredee” is a comfortable, loose fit for the style-conscious, combining unique details like the “3-Stripes” on the inner leg, triple stitching construction and more experimental features like the elastic rib on the bottom hem.
For the discerning denim loving woman, the “Adi-Liv” is the ultimate slim and sexy straight fit, featuring a traditional 5-pocket slim fit with high-placed back pockets.
Taking a more sophisticated approach, the “Adi-Louvely” has a fashionable look with heels or a comfortable feel with sneakers. A super slim fit and feminine back pockets with distinctive Diesel and Trefoil branding makes this pair a must-have for the fall/winter season, the statement said. – TradeArabia News Service