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IWC launches twin pilot watches

Dubai, April 19, 2008

IWC Schaffhausen has unveiled twin pilot watches for the best partners in the world: father and son.

In a form of life-time male bonding, they share the major and minor exploits of their common adventures. Like a pilot and co-pilot, they work well together as an experienced team, and these two watches, which give outward expression to this sense of belonging together, unite them as a token of their friendship.

Pure men’s business: The IWC pilot’s watches for father and son are a remarkable declaration of mutual friendship and understanding.

They have the same taste in traditional men’s toys. And when the pair go side-by-side through thick and thin, you can rest assured that they are a strong team - father and son, indeed. It is a kind of secret society like no other.


With its pilot’s watches for father and son, IWC is making a veritable partnership-based offer for father-and-son relationships: the Big Pilot’s Watch in platinum for the father, and its some-what smaller counterpart in stainless steel for the son.

Almost every father has great plans for his son, and our identification with our father leaves an impression over an entire lifetime. Whoever consciously fosters this valuable and intimate bond sends a clear signal with this pair of watches.

Pilot’s watches for father and son are like a guide to masculinity and represent a perfect family unit. This is also true in technical terms, for both timepieces belong to one of the most distinctive watch families from IWC Schaffhausen – and they are tried and tested pilot’s watches through and through.

A small but noteworthy detail eliminates undesirable mix-ups, particularly in the case of a crew with several sons: the inner circle on the back of the watch is reserved for an engraved name, which leaves no doubt as to who is ready for take-off. – TradeArabia News Service




Tags: IWC | watches | pilot |

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