Giordano Junior has launched its new Spring collection for kids between age group of two to 14 years.

The new line is inspired by Hip Hop styling from the 80s, releasing fashion with bold denim bottoms, bright all over printed hoodies and tees, said an official spokesman.

“We want to indulge our young customers with colourful and joyful clothes that reflect the kids’ young and energetic spirit. The new line is specially designed to provide a feeling of comfort and style for the warm coming season,” said executive director of Giordano Ishwar Chugani.

Each season, the Middle East’s leading retailer and distributor of casual apparel, Giordano releases a new ravishing junior collection. Giordano’s competence is revealed in the soothing look that their clothes provide.

The new junior line consists of branded deluxe stance, extravagance all over patterns and  colourful prints. Moreover, typography and graffiti elements go all around on tees and hooded light weight summer jackets coordinated with jeans with logo prints and western yoke check shirts coordinated with cargo khakis and denims.
 
The new collection is strong in multi colour stripes tees in 100 per cent cotton, which is perfect for the summer allowing kids to stay fresh. The tees are teamed up with denims skaters.

All over prints is a bright addition to tees & track jackets; multi color stripe polo’s and  tees with prints and patch work.

“Each collection has its unique touch and our main objective is to always provide comfort with style to our loyal consumers. We always stay up to date with our fashion to keep our clients well-run with the latest styles,” added Ishwar.

The Hip Hop approach reveals itself with the luxury silver prints on white, pink, black and grey coordinated with denim pants and skaters allowing kids to stay in style while enjoying their outdoors activities.

In addition, the Sporty range includes “Dry Tech” sports collection with zip up jacket coordinated with printed tank & track pants. Dry-Tech fabric is specifically designed to optimise the breathable and absorption properties that can keep active children “dry and comfortable” all day.- TradeArabia News Service