Lexmark opens outlet at DIC
Dubai, December 15, 2007
Lexmark Middle East, a leading developer, manufacturer and supplier of printing solutions, held its grand opening recently at the Dubai Internet City (DIC).
The opening of this new outlet affirms the growing importance of the UAE as a vital hub in the distribution of IT products in the Middle East.
In attendance at the opening ceremony followed by a gala dinner were CEOs of distributors, a well as representatives of Lexmark’s key support companies.
A “Business Development Award” trophy was presented to Medmark, APTEC, BDL and DESPEC the main contributors to Lexmark’s successful year.
“The personal support from our Distributors Management as well as the commitment of their sales teams to the development of the Lexmark brand has allowed us to more than double our volumes compared to last year, making us a key player in the region” said general manager, Lexmark Middle East, François Feuillet.
“Thanks to our distributors coverage of the region as well as Lexmark’s geographical implantation – Dubai, Cairo and Riyadh - we are able to satisfy quickly and efficiently our customers and channel partners. With a wide range of printing solutions, Lexmark is ideally positioned to keep increasing its market penetration in the MENA region,” Feuillet added. – TradeArabia News Service