TAG Heuer has launched a sparkling array of new, ultra-glamorous and totally irresistible TAG Heuer timepieces for women.

Diamond-rich and supremely feminine, these new jewelry editions reflect the core values of TAG Heuer: prestige, elegance, and daring, cutting-edge design, said an official spokesman.

Self-confident and poised, seductive and determined, fashion-focused yet independent-minded, utterly feminine yet not shying away from masculine accessories, the glamorous TAG Heuer woman doesn't follow trends, she sets them!

Inspired by the one-of-a-kind Maria Sharapova, one of the world's most acclaimed tennis players and an exclusive TAG Heuer Brand Ambassador since 2005, the new TAG Heuer Professional Sports Watch has the ergonomic and shock-absorbing attributes of the award-winning Professional Golf Watch, an engineering marvel and bestseller co-designed and developed by champion golfer Tiger Woods.

The Professional Sports Watch's fashion-forward colour, pink, along with its avant-garde design, capture the feminine quintessence of the extraordinary young tennis champion who inspired it. As stylish on the court as off, Maria embodies TAG Heuer's strength, glamour and sporty elegance.

Specifically developed for her unique look and winning attitude, the TAG Heuer Professional Sports Watch is ultra-comfortable, super-resistant and, thanks to its pink color - Maria's favorite and the hottest hue on Spring/Summer 2008 runways - breathtakingly elegant.

Super-slim, it offers a stylish and sophisticated appeal while at the same time maximizing comfort, making it the perfect watch not just for glamorous fashionistas but also for women engaging occasionally or professionally in sports such as swimming, horse-riding, tennis, polo or volleyball.

Made of ultra-light titanium and stainless steel, the 55g watch allows for perfect control over all movements, and can absorb an astonishing 5,000g of shock. The super-elastic silicon strap keeps it snug on the wrist, absorbing every shock and never requiring tightening. Never before had a feminine TAG Heuer timepiece been so dressed-up and dressed-down at the same time!

A second more unisex version is available in anthracite, with a black titanium carbide-coated titanium case, black silicon strap, anthracite dial with black, hand-applied indexes and a very exclusive anti-fingerprint treatment on the crystal.- TradeArabia News Service