Smith & Ken, a leading real estate company, has pledged support to Dubai Cares, a charity organisation in the emirate, to help eliminate poverty across the world by providing quality educational opportunities to underprivileged children.

As part of the initiative, 12 Smith & Ken agents will take part in a charity skydive in their suits on January 11, to raise funds for the cause.

Adriana Kostic, marketing manager, said: "We think wearing suits is a fun idea but it is also a way of demonstrating our commitment to maintaining high standards of professionalism in whatever we do, and you do not get much higher than this!"

The company aims to raise Dh30,000 ($8,167) for Dubai Cares, she added. - TradeArabia News Service