RAK Ceramics, the world's largest ceramic tiles & sanitaryware manufacturer, showcased its top-of-the-line bath ware at the International Sanitation Heating (ISH) trade show held recently in Frankfurt.

The company products that were displayed at the biennial gathering of market leaders and premium brands from all over the world included the Opulance, Empire, Infinity, Metropolitan, Summit, Rondo and Reserva.

RAK Ceramics revealed that its sustainable designs and premium-quality products were the key criteria that enabled the company to standout at the show, which has been recognized as a leading global showcase of sustainable, design-oriented and innovative building solutions.

'ISH is an important trade and marketing platform that gives RAK Ceramics a great opportunity to demonstrate its innovative and industry-leading products as well as its value-added services. RAK Ceramics will continue to take part in such high-profile trade events in line with our continuing thrust to consolidate our stronghold in key global markets, particularly in Europe, and in emerging markets worldwide,' said Dr Khater Massaad, chief executive, RAK Ceramics.

RAK Ceramics is a $1 billion global conglomerate in the ceramic industry, offering a product portfolio comprising over 8,000 designs in ceramic tiles, Gres Porcellanato, and several models in bath ware.

The company was conferred the SuperBrand 2010 Award recently.-TradeArabia News Service