OSN partners with top mixed martial arts group
DUBAI, January 28, 2017
OSN, a leading pay-TV network in the Middle East and North Africa (Mena) region, has entered into an exclusive long-term agreement with UFC, the world’s premier mixed martial arts organisation, thus making it the one-stop destination for UFC fans in the region.
Reflecting OSN’s commitment to deliver relevant, exclusive and sought-after entertainment for its subscribers, the new partnership ensures all UFC content including live events, pre and post-event shows, and The Ultimate Fighter reality series, available exclusively for OSN subscribers, said a top official.
"We are very excited about bringing UFC back to OSN viewers and entering into this long term partnership. We are listening to our customers, and delivering exclusive content and great value to our new sports channel packages," remarked Andy Warkman, senior VP, Sport & Sports Production, at OSN.
"UFC has seen massive growth and we look forward to working with them and WME|IMG to build on that growth in our region. It will be one of our standout offerings in the new sports line up for 2017," said the top official.
"UFC on OSN will be industry-defining, as for the first time, we will produce localised Arabic content ‘for the region, from the region’ to give UFC fans an unrivalled viewing experience," he added.
James Elliott, UFC vice president for EMEA, said: "We are pleased to be partnering with OSN once again to bring even more exciting, new and localised content to viewers across the Middle East and Africa region."
UFC, he stated, has previously held two very successful events in the UAE and witnessed first hand the passion of the fans across the region.
"Together we will bring athlete stories and events to fans like never before, ensuring they don’t miss a minute of the action," added Elliott.-TradeArabia News Service