Times of India to host film awards event in Dubai
DUBAI, February 5, 2016
The Times of India Group, a leading media conglomerate in India, is set to host the second edition of The Time of India Film Awards (TOIFA), with the presence of popular Bollywood actors Varun Dhawan and Jacqueline Fernandez in Dubai, UAE.
The award is a global intellectual property that leverages the power of Bollywood to position destinations and brands in minds of global Indians, said a statement.
The TOIFA 2016 Dubai, presented by Gulf Air and Splash, will be held on March 18th at the Dubai International Stadium, Dubai Sports City and shall see power-packed performances by Shah Rukh Khan, Varun Dhawan, Kareena Kapoor Khan, Jacqueline Fernandez, YoYo Honey Singh and many more leading Bollywood celebrities.
The tickets for the awards would be available for sale from February 8 onwards on ticketmaster.ae, it said.
The awards event is going to be promoted across India, Bahrain, Saudi Arabia, Qatar, Oman and UK and fans are expected to travel from these countries into Dubai creating tourism receipts over the weekend for Dubai.
TOIFA has already partnered with Thomas Cook in India and Dadabhai Travels in the GCC as its Travel Partners.
Sameer Soni, director - International Business, The Times of India Group, said: “We are proud to host TOIFA in Dubai. TOIFA Dubai is going to be the biggest Bollywood event ever hosted in the Gulf region with performances and presence of some of the biggest Bollywood celebrities on one stage.
"TOIFA presents a strategic engagement platform that leverages the power and pull of Bollywood to create significant economic impact for destinations and brands through increased tourism, trade and stronger bilateral relations.”
Varun Dhawan, who will be one of the star performers in TOIFA 2016 presented by Splash and Gulf Air, said: “TOIFA was one of the first platforms where I was nominated for my work, in the best Debutant Actor Male Category for Student of the Year.
"I am thrilled to be associated with this amazing platform and announce TOIFA 2016 in Dubai. Look forward to catching all Bollywood fans on 18th March at Dubai International Stadium and promise you a fabulous TOIFA weekend.” - TradeArabia News Service
