Northwestern University in Qatar (NU-Q) and the Doha Film Institute (DFI) have entered into a new institutional partnership agreement that will begin with a collaborative study on the media industry in the Middle East.

The study is the first initiative under a newly-agreed alliance that will foster joint research projects, event collaboration, workshops, film screenings and master classes, internship and training opportunities as well as panel and conference programmes.

The study aims to produce both new information and insights made readily available to industry professionals, academics and a general readership in late 2015. Collaboration on the study design will begin in April and likely address the relative scarcity of publicly available data on subjects such as ownership structures, emerging production and distribution models, and the role of government subsidy and legal constraints.

Everette E Dennis, dean and CEO of NU-Q, said: “Media and communication in the Middle East is an area that is ripe for insightful, in-depth study. NU-Q has been building a body of research that takes a keen look at media and entertainment consumption in the region. This new collaboration with the Doha Film Institute is an opportunity to look at the other side of the equation: the organisations and businesses that produce content.”

Fatma Al Remaihi, CEO of the Doha Film Institute, said: “By drawing on the combined strengths of the Doha Film Institute and NU-Q, we expect the results of the joint media study to make a valuable contribution to understanding content creation, production and distribution in the Middle East.”

“This is an organic extension of our earlier joint survey, which helped compile reliable and useful data about media consumption and cultural attitudes in the region. Providing access to a credible bank of knowledge is part of our mandate and through our strategic alliance with NU-Q, we are deepening industry-academia links for the benefit of the community,” she added.

The upcoming study will follow the same collaborative model as the ‘Entertainment Media Use in the Middle East.’ NU-Q will lead the collaborative process by reviewing existing literature and available information, gathering input and specific areas of interest from Doha Film Institute, its own faculty, and other experts, and then collaborating with the Institute on determining the scope and specific areas of inquiry.

Results of the collaborative study will be released and made publicly available in late 2015 on a dedicated website and in print form. – TradeArabia News Service