Sharjah Ladies Club (SLC) said it has signed a sponsorship agreement with Jotun Paints, one of the world's leading paint manufacturers with a major presence in the Middle East.

SLC said the deal comes within its plans and strategies aimed at co-ordinating and associating with various private and public institutes.

The contract includes multiple terms of agreement that will allow the two organizations to exchange various benefits and strengthen their corporate relationship.
 
The agreement was signed by Badria Abdullah Al Ali, the head of corporate communication at SLC and Vishaal Kodikal, the marketing manager at Jotun Paints.

The signed agreement will last for one year, during which Jotun Paints will offer and provide ice skating penguins, which will be available at SLC’s ice skating rink, helping children to learn ice skating. In return, SLC will provide various promotional benefits for Jotun for a year, through its channels and the public.

“The co-operation with Jotun Paints came after a series of successful affiliations, such as the members gathering, which received positive feedback and led to this initiative. Through this, Jotun Paints will be providing ice skating penguins to help children learn how to skate safely and prevents falls and injuries on ice," remarked Badria Al Ali.

"We hope to continue such agreements between the club and Jotun Paints in the future, to confirm the club’s strategy, which aims to strengthen the relationship with various organizations to exchange various benefits and strengthen their corporate relationship," she added.

Moreover, Jotun Paints will provide various lectures and demonstrations for SLC’s members and visitors during the upcoming year and that is within the plans and contractual aspects of co-operation.

“We are proud to have partnered with SLC, as we believe that when it comes to home improvement, women in the Middle East more often make the final decision with regard to the choice of décor or paints," said Kodikal.-TradeArabia News Service