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Al Fahim... ‘DSF among the best shopping festivals in the world’

Paris Gallery plans major regional expansion

DUBAI, January 27, 2015

Paris Gallery, the flagship retail brand of the Paris Gallery Group of Companies, the leading luxury retailer in the GCC, is set to expand with new stores in the region, backed by major plans to refurbish existing branches, its CEO said.

“A new Paris Gallery and Watch Gallery store will soon open in the YAS mall in Abu Dhabi,” explained Mohammed Abdul Rahim Al Fahim, chief executive of Paris Gallery Group of Companies in an interview with the Media Centre of Dubai Festivals and Retail Establishment (DFRE).

“We also have ambitious plans to accommodate the rising footfall and affording the same luxurious feel and convenience that Paris Gallery is well known for. Regionally, we will be opening a few franchise stores within the second quarter of 2015 in Saudi Arabia, Baghdad and Baku, and soon after that in Muscat,” he added.

Paris Gallery is a strategic partner of DFRE, an agency of the Department of Tourism and Commerce Marketing (DTCM) and organisers of Dubai Shopping Festival (DSF).

Paris Gallery offers its customers a luxurious shopping experience throughout the year, said Al Fahim.

“We aim to heighten this experience and add flavour to the festivities during DSF and other festive times with instant gifts with purchases and chances to win daily prizes and grand prizes.

“This DSF, shopping at Paris Gallery stores could win a customer 5000 points daily, and even the grand prize of 100,000 points, where one point is equivalent to one dirham. Furthermore, there are tons of other offers and gifts given out by a number of brands across all Paris Gallery stores,” he added.

Al Fahim also highlighted that DSF has been instrumental in Dubai’s climb to becoming one of the foremost destinations of the world for shopping, leisure, food and entertainment and that new projects have led to the creation of new jobs. Furthermore, customer engagement on Paris Gallery’s social media platforms has been the highest during DSF 2015.

Al Fahim stated that Paris Gallery is seeing a rising interest in skincare products among male customers. Men are now splurging like never before on products that make them look and feel food. Additionally, niche perfumes are also becoming popular and Paris Gallery’s database shows that an increased number of customers are now attracted to these exclusive collections.

DSF has been instrumental in Dubai’s climb to becoming one of the foremost destinations of the world for shopping, leisure, food and entertainment. It has not only helped the retail sector but also other sectors like real estate and hospitality, said Al Fahim.

“New projects have led to the creation of new jobs. Two decades ago, there were less than 10 million visitors, and this year we are expecting 70 million. The number of hotels grew 150 percent since 1997, and the number of hotel rooms are about 85000 strong now, a 300 per cent increase,” he added. – TradeArabia News Service




Tags: Paris Gallery | Dubai Shopping Festival | DSF | luxury retailer |

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