Commvault, a global leader in enterprise backup, recovery and data management, has unveiled broad programme enhancements to help partners simplify, streamline and scale their businesses.

Through significant commitments to personnel, programmes and resources, all of which put partners firmly at the centre of the company’s go-to-market strategy, it creates an even stronger foundation for the mutual success of Commvault and its worldwide partner network, said a statement from the company.

Building on direct feedback from partners, and in concert with the formal launch of its new partner programme year, Commvault has improved all aspects of partner engagement in an effort to make it easier to do business with the company, understand Commvault’s product offerings, and take full advantage of the growing opportunities with customers in the backup and recovery and data management markets.  

In support of the company’s strategic commitment to become a more partner-led business, Commvault announced that it has undertaken a major redeployment of resources across its sales, partner and field marketing organisations to create new teams dedicated to Commvault’s four routes to market: alliance partners, value added resellers (VARs) and distributors, service providers and global systems integrators (GSIs).

Commvault’s people, programmes and tools are all focused on supporting these partners to accelerate business growth for both Commvault and its partners, and include these programme enhancements:  

•The creation of a new Partner Success Desk – an on-demand service centre for partners around the globe – that provides 24-hour assistance with things such as RFP response questions, and fielding technical questions through every step of the sales process. The Partner Success Desk provides partners with easier, faster access to Commvault support and resources.

•A robust Partner Demand Center, which gives partners access to Commvault’s marketing concierge team to help activate and execute marketing campaigns. The centre provides the ability to seamlessly stream content directly to partners’ websites and social media platforms.

•A dramatically improved Commvault Quote Center designed to make it easier for partner organisations to generate and provide product quotes in matter of minutes, dramatically reducing the time it takes for sellers to create proposals, giving them a competitive advantage.

•A refreshed Partner Portal environment with new tools, content, and resources all focused on optimising the partner experience and ensuring joint success. With new, simplified access and click-to-chat capabilities, partners can quickly and easily take advantage of all the latest sales tools, marketing resources, and enablement assets to grow and scale their Commvault business.

•A simplified Partner Program inclusion of expanded Business Development Funds, available for partners to help scale their businesses and grow their new customer opportunities by promoting and selling Commvault solutions.

•New investments in organisational leadership - Part of Commvault’s commitment to partners is the hiring of new, senior executive talent laser-focused on partner success, including the addition of a new worldwide head of channels, Scott Strubel.

•A completely repackaged and simplified product set that brings together comprehensive backup and recovery and data management, including storage infrastructure, service delivery orchestration and data governance. Commvault’s newly packaged product set has been simplified and consolidated from more than 20 offerings into four powerful products. The full details on the new product packaging can be found in this announcement.

Owen Taraniuk, head of worldwide partnerships and market development, Commvault, said: “Our goal is to be the partner of choice for backup and recovery and data management.”

“Business moves fast, and we continue to transform to help our partners quickly deliver solutions that help them grow. All of our investments and enhancements to the partner programme have been designed to help partners build and scale their businesses,” he said.

“These changes and improvements are a direct result of partner feedback and will help us all advance together and make it easier to do business with our company as we strive to better meet the evolving needs of our partners in an increasingly cloud-centric, digital economy,” he added. – TradeArabia News Service