Leading telecommunications operator Orange has defined its priorities for the next five years, with its Essentiels2020 strategic plan.

 

As from March 1 next year, the group’s organisation will evolve in line with the strategic plan in order to best implement this roadmap and support Orange in its transformation, said a statement.

 

Marc Rennard, who successfully led Orange's development in Africa and the Middle East, will be appointed deputy chief executive officer in charge of customer experience and mobile financial services, it said.

 

Armed with his experience gained rolling-out Orange Money, he will be in charge of mobile financial services, one of the two areas of diversification set out in the strategic plan.

 

Bruno Mettling, who has worked for the group’s transformation, will be appointed deputy chief executive officer in charge of operations in Africa and the Middle East (AMEA). 

 

Meanwhile, Jean-Marc Vignolles, who has carried out work at the head of Orange Spain since 2007, will become his second in command as chief operating officer (COO) of AMEA operations. 

 

Laurent Paillassot will be appointed CEO of Orange Spain. Laurent Paillassot, who brings his executive experience and who has been very successful in his work since he joined the group, will take the helm of the Orange’s subsidiary in Spain, which, with the acquisition of Jazztel, is set to become the most dynamic convergent player in the Spanish market and now represents more than 10 per cent of the group's revenues.

 

Jérôme Barré will be appointed senior executive vice president in charge of human resources. Orange will mobilise all of its employees based on a new, people-oriented digital employer model. This is an essential condition for meeting the challenges of digitisation while adhering to the social contract. This key mission is entrusted to Jérôme Barré, who has already demonstrated his strong management qualities.

 

Thierry Bonhomme, who is currently in charge of Orange Business Services (OBS), will also be appointed deputy chief executive officer. This appointment recognises his contribution to the redeployment of OBS as the trusted partner for enterprise customers in their digital transformation.

 

Stéphane Richard, chairman and CEO, said: “This new organisation has been thought out to support our strategic plan, Essentiels2020. I am especially proud of the talent that makes up the management team at my side. These changes will take effect on 1 March 2016 in order to allow for the completion of certain particularly important projects for the Group, such as the preparation of our mobile banking offer and the integration of Jazztel. 

 

"I also wanted the coming months to be devoted to the preparation and organisation of this transition, so that it can take place in an efficient and coherent manner, and so that the new organisation will be fully operational from day one.”

 

The executive committee will continue to be supported by Michaël Trabbia, head of the chairman and CEO’s office and secretary of the executive committee. - TradeArabia News Service