Oxygen, a leading secure mobility value-added-distributor (VAD) in the region, has appointed Rohan Daniel Nair as its new strategic marketing director for the MEA region. 

 

In his new role, Nair will be responsible for further strengthening Oxygen’s brand in the region and will manage public relation and marketing strategies including channel development and partner enablement across the Middle East, said a statement.

 

He comes with more than eight years of experience as a marketing professional, having served as the PR and communications manager for StarLink and the PR and marketing officer for ComGuard.

 

Khalid Laban, CEO, said: “Having worked in distribution and being skilled in marketing, Rohan brings with him the right mix of skills and experience we need to build our secure mobility business in the Middle East. As enterprise mobility is a key element to delivering the capabilities of future workspace, having a clear mobility strategy is now a critical requirement for many organizations. 

 

“Rohan will be responsible for developing the company's channel marketing strategies by building long-term, sustainable business alliances with resellers as well as providing the partners with valuable leads through lead generation and demand generation activities.” - TradeArabia News Service