APC by Schneider Electric, a global leader in integrated critical power and cooling services, has recently installed two Tier 3+ data centers for Smartworld within Dubai World Central (DWC).

The data centers are a strategic implementation to support all mission critical applications and the IT infrastructure for all clients of Smartworld.

Smartworld, a leading next generation ICT services provider, works closely with government agencies and telecommunications operators to increase operational efficiencies and drive business value.

With its Smart Aviation Services, Smartworld provides vast knowledge and experience in the domain of Airport Systems Integration and Aviation Infrastructure Services Management and presents end-to-end solutions for the airports business needs.

DWC, a 140 sq km urban aviation community located around the world’s largest airport – Al Maktoum International Airport, is one of the most strategically important commercial infrastructure developments in the Middle East, designed to support Dubai’s aviation, tourism, commercial and logistics requirements until 2050.

“APC fully integrates power, cooling, rack, management, security and services and has provided considerable benefits to Smartworld. Infrastruxture’s on-demand architecture allows us to deliver a better level of service to our customers,” said Mustafa Kaddoura, chief technology officer for Smartworld.

The state-of-the-art InRow Cooling architecture will help Smartworld to cut energy costs by at least 30 per cent, and APC’s modular approach to data centers provides the flexibility to upgrade or expand as Smartworld’s business grows.

The installation of the two identical datacenters of 100 sqm each started in June 2008. Complete with the APC’s InfraStruXure architecture, the data centers represent the industry’s most comprehensive integrated power, cooling and management solution.

“Rising power densities, unprecedented cooling issues, increased energy demands and soaring prices mean power and cooling are now a customers’ central focus. The clear path to capturing these new revenue streams lie in providing solutions, not just products”, added Rodney Callaghan, vice president, APC by Schneider Electric – Gulf Countries.-TradeArabia News Service