Gulfmena, an asset manager specialising in the Mena region, has selected SunGard’s Asset Arena Portfolio Management solution to help automate its front-to-back-office operations.

Asset Arena Portfolio Management is a global, real-time, browser-based solution that provides investment management firms with integrated trading, accounting, performance measurement, reconciliation and reporting.

SunGard’s solution will help Gulfmena automate its asset management processes across the region. It will also help meet Gulfmena’s portfolio management and operations requirements by providing front- and middle-office functionality such as robust portfolio modeling features, advanced rebalancing capabilities and 'what-if' analysis.

Finally, Asset Arena will provide Gulfmena with performance measurement and attribution tools that adhere to the Global Investment Performance Standards (Gips), a compliance module, and risk analytics, while helping the firm manage its operations and IT costs.

“In today’s changing asset management and hedge fund landscape, fund managers need to increase their focus on transparency, governance, compliance and regulations.  Technology can help address these needs as well as aid in the management of portfolio risk,” stated Haissam Arabi, Gulfmena chief executive and founder.

“SunGard’s Asset Arena will help Gulfmena automate its investment operations lifecycle, achieve operational efficiencies and reduce risk and cost,” added Wissam Khoury, managing director for SunGard’s financial systems business in the Middle East.-TradeArabia News Service