Media & Promotion

Media & Promotion

Connected TV ad spend set to hit $26bn globally

Thu, 10 Aug 2023

Advertising spend on Connected TV (CTV) is increasing as viewers and advertisers migrate from linear broadcast television, according to a new study.

Media & Promotion

PRCA Mena Conference & Digital Awards to take place in Riyadh

Tue, 08 Aug 2023

PRCA Mena Conference and Digital Awards 2023 will take place on November 8, at the Mӧvenpick Hotel & Residences Riyadh in Riyadh, Saudi Arabia.

Media & Promotion

Saudi Film Confex to debut in Riyadh in October

Mon, 07 Aug 2023

The Saudi Film Commission is expected to debut its new industry event, the Saudi Film Confex, in Riyadh in October.

Media & Promotion

PIF sets up new investment firm to boost Mena sports sector

Sun, 06 Aug 2023

Saudi wealth fund PIF has set up a new investment company to accelerate the growth of sports sector in Saudi Arabia and wider region. The SRJ Sports Investments will be acquiring IP rights of popular sports events and also host global events across KSA.

Media & Promotion

KHK Sports, ThinkSmart ink deal to create jobs for Bahrainis

Sat, 05 Aug 2023

KHK Sports, one of the fastest-growing sports media projects in GCC, has signed a deal with Bahrain's top ICT training provider Thinksmart for a major initiative that will help boost the labour market and provide job opportunities for young Bahrainis.

Media & Promotion

Sliman Mansour: Limited Edition exhibition in Ramallah

Thu, 03 Aug 2023

Zawyeh Gallery has announced the opening of the Sliman Mansour: Limited Edition exhibition from August 12 in Ramallah, Palestine.

Media & Promotion

Abu Dhabi's twofour54 to build hitech studio in Kizad

Wed, 02 Aug 2023

Abu Dhabi-based twofour54 is set to build a 400,000-sq-m studio facility within Kizad that will be fully equipped to handle large-scale productions as well as metaverse projects. It will also boast 7,000-sq-m office space and a host of other facilities.

Media & Promotion

MetaReal releases AI chatbot extension for Google Chrome

Mon, 31 Jul 2023

MetaReal Corp, headquartersed in Chiyoda-ku, Tokyo, and its subsidiary Rozetta have announced the release of ChatM.AI (Browser Extension), an extension for Google Chrome that allows users to engage in interactive conversations with an AI chatbot.

Media & Promotion

Benefit in tie-up to provide innovative advertising solutions

Wed, 26 Jul 2023

Benefit, Bahrain’s leading fintech company, has announced a partnership with MediaZone, a subsidiary of Gulf Media International Bahrain (GMI), to provide marketing and advertising agency services.

Media & Promotion

Braga Conceptz announces return of much-loved music event

Wed, 26 Jul 2023

Braga Conceptz, a pioneering event management company, has unveiled the highly anticipated Sundance DXB Vol 3, the largest and most star-studded indoor music fest in the Middle East.