Soor, a Bahrain-based insurtech platform transforming how users access and purchase insurance, has secured a new investment from Spring - a venture studio and ecosystem builder backed by London-based global investment firm Salica and Bahrain’s Al Waha Fund of Funds - to accelerate its growth and product development.

Licensed by the Central Bank of Bahrain (CBB), Soor is part of Bahrain’s growing fintech and insurtech ecosystem. The platform simplifies the insurance journey by helping customers find, compare, and purchase policies from leading insurers in Bahrain in a faster and more transparent way. 

Soor is building a digital solution that allows users to compare insurance policies from top providers and purchase the option that best fits their needs, all within a single app. 

The platform simplifies what has traditionally been a complex and time-consuming process, offering users greater transparency, competitive pricing, and convenience in one place.

It was founded by Mahmood Dhaif, who brings over 10 years of experience across corporate and startup environments, with a strong track record in driving business growth and innovation, and co-founded by Qasim Albaqali, a seasoned software engineering leader with extensive expertise in software architecture, engineering management, and building scalable technology solutions.

On the new investment, Dhaif said: "We built Soor to simplify insurance for customers by helping them find policies that match their needs in less than a minute, from leading insurance companies in Bahrain. For insurers, Soor creates a stronger digital channel to reach, serve, and understand customers better."

"With Spring’s investment, we can accelerate our mission to support the digital transformation of insurance and deliver greater value to the market," he stated.

Beyond comparison, Soor creates a digital bridge between customers and insurers, making insurance more accessible, efficient, and customer-focused across the market, he added.