Travel, Tourism & Hospitality

Riyadh Air launches RX Pay branded card rewards programme

RIYADH
Riyadh Air launches RX Pay branded card rewards programme

Riyadh Air has launched RX Pay, a branded payment card suite developed with leading Saudi banks to offer guests a more rewarding way to pay, shop and travel.

The Mastercard-powered cards allow users to earn Sfeer Points on everyday purchases, including flights, online shopping and transactions worldwide wherever Mastercard is accepted. Points can be redeemed for flights, travel experiences and other purchases.

Riyadh Air said RX Pay represents a new approach, with the airline shaping the card experience, rewards and benefits around customer needs, while partner banks provide issuance and financial services.

The programme will initially launch in Saudi Arabia under Riyadh Air’s exclusive agreement with Mastercard before expanding across its global network.

Features include multi-currency payments, split payments and instalment options, with further enhancements planned as the service grows.
Adam Boukadida, Chief Financial Officer of Riyadh Air, said: “Riyadh Air is the world's first digitally native airline, and RX Pay is a key part of our vision to create a seamless, integrated the travel experience for our guests. By working directly with Mastercard, and issued by leading Saudi banks, we can give our guests an experience no traditional airline card can match. We didn’t want to put our name on someone else’s card - we wanted to create something truly Riyadh Air, one that rewards our guests in their everyday lives, not just when they fly.”

Adam Jones, Executive Vice President and Division President for West Arabia at Mastercard, added: “Riyadh Air is redefining what a modern travel brand can offer its guests, and we are proud to bring the security, global acceptance, and everyday value of the Mastercard network to RX Pay. Together with leading Saudi banks, we are making it easier for travellers in Saudi Arabia and beyond to be rewarded for the way they already live and travel.” -TradeArabia News Service