Marriott International has opened the 256-room Sugata Hotel Osaka Shinsaibashi under its Series by Marriott brand, marking the brand’s debut in Japan. 

Located in Osaka’s Shinsaibashi district, the hotel blends contemporary comfort with local culture, offering thoughtfully designed rooms, social spaces, and curated guest experiences inspired by the Japanese concept of “sugata.”

“Series by Marriott is a regionally created, globally connected collection brand that brings together independent hotels and locally recognized hotel groups under the trusted umbrella of Marriott Bonvoy,” said Cristiano Rinaldi, Chief Lodging Product & Services Officer – Asia Pacific excluding China, Marriott International. “Sugata Hotel Osaka Shinsaibashi beautifully captures the character of Osaka and demonstrates how thoughtful design and local storytelling can create meaningful experiences for travelers while delivering the consistency and care our guests expect from Marriott. Following the successful global debut of Series by Marriott in India last year, this opening represents an important milestone for the brand’s expansion in Asia Pacific and underscores Marriott International’s continued commitment to Japan as a strategically important market.”

“Japan remains one of the most dynamic and exciting travel destinations in the world, and the debut of Series by Marriott in Japan reflects our commitment to introducing hotel brands that resonate with today’s travellers,” said Yuji Tanaka, Market Vice President, Japan, Marriott International. “Sugata Hotel Osaka Shinsaibashi embodies this vision by offering a thoughtfully-curated stay that reflects the spirit of Osaka, along with the global standards of hospitality of Marriott International.”

Hiroyuki Oki, CEO of EastGate Hospitality, said “As the operator of Sugata Hotel Osaka Shinsaibashi, Series by Marriott, we are delighted to collaborate with Marriott International to introduce the debut of Series by Marriott in Japan. Inspired by the philosophy of ‘sugata,’ the hotel reflects the character and energy of Osaka while offering guests a welcoming home base to relax, connect, and experience the city like a local.” -TTN