Royal Jordanian (RJ) has launched direct flights to Denmark's capital, Copenhagen, making a strong presence in the Scandinavian market and enhancing tourism from the Nordic countries to Jordan.

Flying to Copenhagen three times a week, the new destination is part of RJ’s turnaround plan that includes, among others, continuous assessment of the route network in order to enhance traffic to Jordan and improve connectivity via the base, Amman.

The new route, launched after having conducted a feasibility study, is expected to attract more tourists to Jordan, facilitate travel for businessmen, and enhance trade between Jordan and the Scandinavian market.

Copenhagen Airport is the largest in the Nordic countries and the busiest for international travel; it serves many cities in the Scandinavian peninsula, particularly southern Sweden.

A delegation of representatives from Royal Jordanian, Jordan Tourism Board and Jordanian travel agents were on the inaugural flight to Copenhagen.

RJ President/CEO Stefan Pichler said: “RJ will continue to review its network and look for new markets to better enhance traffic and connect Jordan to the world, in line with our vision and strategy to be the airline of choice from/to the Levant.

“Copenhagen is the 45th destination on RJ’s network and its first station in the Scandinavian region; it gives travelers the chance to visit other cities in Northern Europe, and also offers those traveling from the Scandinavian countries the chance to visit Jordan with its great tourist and historical sites, and benefit from RJ’s global network, which connects them to the Levant, the Arab Gulf and the Far East via Amman.”

Royal Jordanian will operate the three weekly flights with Airbus 320 family planes on Tuesdays, Thursdays and Sundays. The plane departs from Queen Alia International Airport, Amman, at 10:45, and arrives at Copenhagen International Airport at 14:30. Return flights depart from Copenhagen Airport at 15:25 and arrive at QAIA at 21:00.

Additionally, to mark the holy month of Ramadan in the Middle East region, RJ has announced a special Ramadan Sale for the Jordanian travel industry from June 3 to 5. In this sales promo, RJ will offer a 46 per cent discount at all Jordan travel agents and different RJ’s sales channels on the global network of destinations, for travel between September 15 and March 20, 2019, with a blackout period between December 16 and January 15, 2019. - TradeArabia News Service