AccorHotels announced today the opening of its newest property in the Middle East - ibis Styles Manama Diplomatic Area – in partnership with renowned owner, developer and asset manager Action Hotels.

Launched in response to significant demand for economy and midscale brands in the Bahraini capital, ibis Styles Manama also marks the 10th global collaboration between AccorHotels and Action Hotels.

Olivier Granet, managing director and chief operating officer of AccorHotels Middle East and Africa (MEA), said: “Ibis Styles Manama Diplomatic Quarter is a highly anticipated addition to Bahrain’s growing hospitality industry and to the ibis brand family. It is a pleasure to collaborate with our trusted partner Action Hotels for the opening of our first ibis Styles in Bahrain.” He further added: “The opening of this property not only signifies the growing popularity of our landmark economy brand, defined by its creative design and distinct personality, but also further strengthens our global partnership with Action Hotels.”  

Alain Debare, chief executive officer at Action Hotels, said: “We are pleased to introduce the award-winning ibis Styles brand to Bahrain, with the opening of a property designed to strengthen the Kingdom’s hospitality offer in the economy and midscale segments.” He continued: “Bahrain is an important market for us and this new hotel is strategically complementary to the existing ibis Seef. Both hotels are operated under long term management agreements with AccorHotels and will benefit from commercial synergies and economies of scale.

Situated in the heart of Manama’s main government, diplomatic and financial district, the 95-key ibis Styles Manama Diplomatic Area is now open to visitors seeking a property with a distinctive personality and design, at an affordable price.

Ibis Styles Diplomatic Area Manama is located within a 15-minute drive from Bahrain International Airport and offers easy access to all major corporates, Embassies, Bahrain World Trade Centre and Moda Mall. Given its convenient location, the economy branded hotel is expected to become a popular choice for business and leisure travellers visiting Bahrain.

The hotel comprises 95 rooms including 24 family suites, offering guests a warm and welcoming atmosphere coupled with the comforts of home through large beds and unlimited free wi-fi connection. Guests can visit the hotel’s main restaurant, as well as enjoy an all-you-can-eat breakfast and à la carte menu around the clock. For corporate clientele, the hotel comes complete with a modern meeting room and coffee break area, whilst those looking to stay fit during their stay can visit the fully equipped gym.

Ricardo Rofail, general manager of the newly opened property, said: “Our doors are now officially open to business and leisure guests from around the world seeking to experience quality accommodation at an affordable price in the heart of Bahrain’s capital. Through its world-class amenities, modern-design and internationally renowned services, the ibis Styles Manama Diplomatic Area will undoubtedly work to bridge the gap in quality economy offerings in Bahrain.”

The ibis Styles Manama Diplomatic Area joins AccorHotels’ fast-growing ibis brand portfolio, along with ibis and ibis budget. ibis Styles hotels are individually designed to offer excellent value with the highest level of comfort. Each property hosts a different style, with core values of being modern, simple and focused on well-being. Across the Middle East, there are currently 12 ibis Styles hotels in operation and in the pipeline.  

AccorHotels has six hotels in Bahrain in both operation and pipeline. In the Middle East, the Group operates 100 hotels encompassing upwards to 30,000 rooms across the luxury to economy segments. The regional network is expected to double in number, bringing over 25,000 additional rooms to the Middle East. - TradeArabia News Service