Msheireb Properties, a leading sustainable real estate developer in Qatar, has announced its new urban plan to develop and build a new landmark well-being destination in Qatar - Zulal Wellness Resort.

A subsidiary of Qatar Foundation for Education, Science and Community Development, Msheireb Properties said the project will come up over a 28-hectare area in a private coastal area known as Khasooma, on the northern tip of Qatar, about 120 km from Doha. Al Sraiya Trading and Contracting has been signed up to build the project.

Unveiling the details, CEO Abdulla Hassan Al Mehshadi said this ‘luxeclusive’ concept delivers global luxury standards while preserving traditional family values to ensure every visitor’s needs are addressed.

“Set to be the country’s largest spa and wellness centre, and the Middle East’s first wellness destination resort, we believe that our new venture will bring the world’s attention to Qatar and will be a tourism transformation driver," remarked Al Mehshadi.

"Zulal Wellness Resort will be a calm haven for international visitors where they can enjoy health and wellness experiences which bring a true taste of the region. While strengthening our development portfolio, our latest project also brings vital investment to the country, enabling Qatar to grow its tourism sector," he added.

According to him, Zulal Wellness Resort will bring health expertise from across the world together with traditional Arabic and Islamic wellness principles.

Providing guests with a remote getaway retreat, Zulal Wellness Resort offers 60 rooms while its adjacent Family Wellness Resort boasts 120 spacious rooms with shared facilities that can be accessed by both venues.  

Adults can access a wide range of therapeutic and lifestyle enhancement regimens based upon traditional Arabic and Islamic wellness principles through Zulal Wellness Resort.

While Zulal Family Wellness Resort enables families to enjoy positive well-being experiences together, the resort’s carefully-crafted daily activity programme enables health and fitness to become a family agenda that is incorporated into their everyday lives.

"Strengthening Msheireb Properties’ development portfolio, Zulal Wellness Resort brings to fruition the developer’s ambitions to bring the world’s finest resorts and residential developments to Qatar, supporting the development projects landscape in Qatar," he added.

Antoine Georges Saade, the executive general manager, from Al Sraiya Trading and Contracting, said: "We are honoured to collaborate with Msheireb Properties as the main contractor to execute one of the most important and leading urban projects in Qatar and the region."

“The new resort is distinguished with its sustainable design and features, and will be a milestone development in the Al Shamal area. At the same time, Zulal Wellness Resort is an added value to our portfolio of projects. Al Sariya Trading and Contracting Company will closely work with Msheireb Properties to deliver a project which will be an iconic resort in the region,” he added.

At the heart of Zulal Wellness Resort’s therapeutic and lifestyle enhancement regimens are a finely prescribed approach to medicine based upon Hakim Ibn Sina’s philosophy of health and longevity.

Utilising herbs and ingredients which are indigenous to Qatar and the region, Zulal Wellness Resort will be the first wellness destination in the region to bring focus to Islamic culture and values, and give international visitors a truly Middle-Eastern experience, he stated.

Aligned with the country’s health education initiatives that all family development entities are working to accomplish, Zulal Family Wellness Resort is a playful, interactive centre which nurtures family health, helping children to adopt a healthy lifestyle through positive experiences, according to Msheireb Properties.

Combining family activities, along with individual classes for parents and children, Zulal Family Wellness Resort keeps families together during their health journey, stated the Qatari developer.

Set to follow the architectural language developed for the flagship project, Msheireb Downtown Doha, this ambitious new wellness resort will also utilise local sustainable materials and adopt new technological advancements to help the development achieve gold Leed status, it added.-TradeArabia News Service